, What does Google Analytics call a URL that passes data parameters for reporting?, When does the Google Analytics tracking code send a. What does the "Users" metric. This exam covers Universal Analytics. Definition. If you don’t have a data and analytics background, the UI is. Fill in the blank: In data analytics, the data ecosystem refers to the various elements that interact with one another to produce, manage, store, _____, analyze, and share data. Real-time reports C. Study with Quizlet and memorize flashcards containing terms like Metric System, meter, centimeter and more. -value. -The numbers in a data set often paired with dimensions. What is a "metric" in Google Analytics? 1. 1. Study with Quizlet and memorize flashcards containing terms like A pageview hit will be sent by the tracking code to google analytics every time a user:, the following is required if you want to use multi-channel funnels:, which of the following would NOT be a valid metric-dimension combination and more. S. Funnel Analysis. Without data, it is impossible to show what effect your SEO. If a user visits a web page with an embedded video, leaves without clicking on anything, and the session times out, how will Google Analytics report the session? As a. For example, a dimension will let you know which country your visitor came from, but a metric will let you know how many. Other parameters require you to create custom dimensions and metrics to see the parameter values in Google Analytics. Source / medium. Users. Data analysis. -value. The percentage of visits when a user landed on your website and exited without any interactions B. Custom Dimension d. {"payload":{"allShortcutsEnabled":false,"fileTree":{"google-analytics":{"items":[{"name":"images","path":"google-analytics/images","contentType":"directory"},{"name. In this case Google Analytics would register two different media for. What feature collects company-specific data such as Member Status? a Custom Filter b Event Tracking c Custom Dimension d Custom Metric. Edit. revenue from marketing multiplied by the contribution margin divided by marketing spending. Now, you will have access to every metric and stat you could conceive of. Bounce rate is single-page sessions divided by all sessions, or the. You can access each metric by clicking the drop-down menu in the Audience “Overview” tab. What is a "secondary dimension" in Google Analytics? (click here)An. Study with Quizlet and memorize flashcards containing terms like What is a "metric" in Google Analytics?, What report shows the percentage of traffic that previously visited a website?, What campaigns require manual tags on destination URLs for tracking? and more. Study with Quizlet and memorize flashcards containing terms like Social Media interactivity has few barriers to participation?, Openness and flexibility is discussed in the chapter. On the one hand, GA4 is a lot more accessible than Universal Analytics. Flexibility refers to, Which is a social media information flow? and more. construction: sales revenue as a percentage of market sales revenue. It’s a third-party solution, which means your data is sent to Google, then made available for you to use subsequently. In Multi-Channel Funnel reports, how are default conversions credited? Landing Pages Report. Social Media Share of Voice. Study with Quizlet and memorize flashcards containing terms like How to Switch between different views?, how to switch different accounts, Where are my notifications?? and more. A. Study with Quizlet and memorize flashcards containing terms like Which Analytics 360 feature allows you to create a new data set with a broad view of your business across products, brands, or regions by combining data from multiple source properties?, How can Google Ads use audiences from Google Analytics when the two are linked?, One of. Website referral traffic B. js JavaScript library. Continue tracking KPIs and tie them to your. What does the "Users" metric measure? A. Digital Transformation Certification. The numbers in a data set often paired with dimensions. -The dates in your date range. 1000 mm. Discover new opportunities. Filter 1: include Brazil or Argentina. Study with Quizlet and memorize flashcards containing terms like When a new view is created, what data will be included?, google analytics hierarchy (top to bottom), how to locate analytics tracking code and more. In views that don't have data import enabled, Custom Dimensions values may be viewed for dates before the Custom Dimension was createdStudy with Quizlet and memorize flashcards containing terms like first interaction model, view, email traffic and more. - Add the Analytics tracking code to each page of your. The dates in your data range. Users / Visitors. Hourly, Day, Week, Month views in the time graph B. Click the card to flip 👆. It replaces Average Time on Page as a metric in Google Analytics 4; Average Time on Page metrics recorded only time that a user spent on a page during a session, regardless of if the user engaged in any events (link clicks, scrolling, etc. Compare behavior metrics for groups of users like Converters vs non Converters. a. Looking for more answers to the Google Analytics exam? We have a series of questions and answers to help you out throughout your journey. Quizlet has study tools to help you learn anything. Start studying Google Analytics: Metrics and Dimensions. 4. -label. Event Hits pass four parameters of data in the URL. For teachers. Study with Quizlet and memorize flashcards containing terms like Asssessment 1, If you install the same default tracking code on pages with different domains, Analytics will count these users and sessions separately. Study with Quizlet and memorize flashcards containing terms like What Feature Collects Company-Specific Data Such As Member Status?, Which Kinds Of Hits Does Google Analytics Track?, To Recognize Users Across Different Devices, What Feature Must Be Enabled? and more. What is used to create Smart Goals? Machine-learning algorithms. Many report tables display a row for each possible combination of primary and secondary dimension values. What is a “metric” in Google Analytics? A segment of data separated out in a report for comparison; The dates in your date range; A dimension that can. A dimension that can help you analyze site performance. Each model is specific to you and your conversion events. Google Analytics code is implemented on each web page 2. Types Of Hits Google Analytics Track. The Cost Analysis report shows metrics for "google/cpc" (Google Ads) and any other channel for which you upload cost data. Study with Quizlet and memorize flashcards containing terms like True or False: When you share a link to a custom report, you share the data in the report. A list of keyboard shortcuts for measurement tasks in. A user with "edit" permissions at the Account level will automatically have "edit" permissions at the Property and View levels. 1 / 107. Study with Quizlet and memorize flashcards containing terms like compile, aggregate, configuration and more. When a dashboard is shared with a user, that user can edit the dashboard configuration as they see it. Study with Quizlet and memorize flashcards containing terms like What setting must you enable to see data in Demographics and Interests Reports? a) Content Grouping b) Advertising features c) User permissions on the view d) In-Page Analytics, Which report should you use to check if users are exiting from important pages on your. Which Google Analytics visualization compares report data to the website average? Study with Quizlet and memorize flashcards containing terms like What feature would be used to compare two date ranges in a report?, What does the "Users" metric measure?, What is the "Bounce Rate" in Google Analytics? and more. Using the Measurement Protocol you can: send data to Google Analytics from any web-connected device send data to Google Analytics from a kiosk or a point of sale system upload aggregated data tables to Google Analytics A and B only A,. Fill in the blank: In data analytics, the data ecosystem refers to the various elements that interact with one another to produce, manage, store, _____, analyze, and share data. Study with Quizlet and memorize flashcards containing terms like Which kinds of hits does Google Analytics track? Pageview Event All of the above Transaction, What feature collects company-specific data such as Member Status? Custom Filter Event Tracking Custom Dimension Custom Metric, In Multi-Channel Funnel reports, how are default. What is a "metric" in Google Analytics? - A dimension that can help you analyze site performance. 2. B. Get a hint. and more. The Google Analytics tracking code for both sites must call setDomainName (with a value of 'none') and setAllowLinker (with a value of true). This activity is also available in English. The demographics and interest category information in Google Analytics comes from. Study with Quizlet and memorize flashcards containing terms like What feature would be used to compare two data ranges in a report?, What does the "Users" metric measure?, What is the "Bounce Rate" in Google Analytics? and more. Study with Quizlet and memorize flashcards containing terms like Auto-tagging is used to collect data from which kinds of traffic? A. This includes: planning and principles; implementation and data collection; configuration and administration; conversion and. That last line deserves a little more attention: triggering a single request to the Analytics server. Hourly, Day, Week, Month views in the time graph B. k. This goal typically focuses on increasing revenue, profit margin, or volume (for example, units sold). False. Increase employee happiness: How happy and satisfied your employees are with their jobs. What is social media share of voice. Get the app. Study with Quizlet and memorize flashcards containing terms like What feature collects company-specific data such as Member Status? Custom Filter Event Tracking Custom Dimension Custom Metric, Which kinds of hits does Google Analytics track? Pageview Event All of the above Transaction, To recognize users across different devices, what. Study with Quizlet and memorize flashcards containing terms like What feature collects company-specific data such as Member Status?, Which kinds of hits does Google Analytics track?, To recognize users across different devices, what feature must be enabled? and more. All Pages report B. Terms in this set (45) Google Analytics can collect behavioral data from which systems? - E-commerce platforms. C) hey help bring meaning to data. Study with Quizlet and memorize flashcards containing terms like What feature collects company-specific data such as Member Status? a) Custom Filter b) Event Tracking c) Custom Dimension d) Custom Metric, Which kinds of hits does Google Analytics track? a) Pageview b) Event c) All of the above d) Transaction, To recognize users across different devices, what feature must be enabled? a. Google Analytics - 70 questions quiz for Professional Development. A metric that companies use to measure the willingness of customers to recommend a company products or services to others Buyers journey & Objective Awareness: Create Awareness Consideration: Generate Demand Decision: Drive Conversion Adoption: Delight Customers Advocacy: Inspire evangelism Study with Quizlet and memorize flashcards containing terms like What feature would be used to compare two date ranges in a report?, What does the "Users" metric measure?, What is the "Bounce Rate" in Google Analytics? and more. Google Analytics Individual Qualification Exam Questions. One of the greatest benefits (at the same time a challenge) is the flexible data model. Repeated views of a single page are counted. D) Metrics are quantifiable measures. The metric data used to measure business success2. , What does Google Analytics call a URL that passes data parameters for reporting?, When does Google Analytics tracking code send a pageview hit to Analytics? and more. Google Analytics. Study with Quizlet and memorize flashcards containing terms like In Google Analytics, what is a "metric"?, In Google Analytics, what is a "dimension"?, True or false: Once Google Analytics processes data, it's stored in a database where it can't be modified. With additional implementation, you can even track what your users searched for on your site and whether they interacted with specific elements. Sign up. -A segment of data separated out in a report for comparison. Study with Quizlet and memorize flashcards containing terms like Google Analytics can collect behavioral data from which systems?, To track website behavior data with Google Analytics, which steps will you need to complete?, The Analytics tracking code can collect which of the following? and more. SOPs. Essentially, metrics involve quantitative values that offer insights into different aspects of your website's performance and user behavior. Traffic. It is used to effectively measure many aspects of direct user-website interactions, including number of visits, time on site, click path, etc. Study with Quizlet and memorize flashcards containing terms like What feature would be used to compare two date ranges in a report?, What does the "Users" metric measure?, What is the "Bounce Rate" in Google Analytics? and more. g. - Users who have children under the age of 18. 2) Marketing objectives: These support the business objective. Session data is sent to Google and processed by the analytics tool 5. overview locations traffic sources content. Choose "Greater precision" in the sampling pulldown menu. )1) Business objective: A broad, top-level goal for your company. Study with Quizlet and memorize flashcards containing terms like 1. Both are populated automatically when you connect your website to Google Analytics. T/F and more. 3. Engagement rate Formula. Study with Quizlet and memorize flashcards containing terms like If default Google Analytics tracking code is installed on pages with different domains, Analytics will count these users and sessions separately. Study with Quizlet and memorize flashcards containing terms like Metrics cannot be paired with dimensions of the same scope? T/F?, Which of these criteria CANNOT be used to create a Custom Segment?, Which of these does Google Analytics use to distinguish new and returning users? and more. False. Sign up. - Users who viewed a webpage, then watched a video. Transaction Hit (also called ecommerce hit) can pass data to analytics about ecommerce purchases such as: -product purchases. For your digital marketing efforts to succeed, you need. The metric Pages/Session is the average number of pages viewed. (T/F), What does Google Analytics call a URL that passes data parameters for reporting? 1. You may assign multiple properties to each account, so you can collect data from different websites, mobile applications, or other digital assets associated with. Social media traffic D. When selecting "Share Template Link" in the dashboard, what will be shared? Dashboard only. Study with Quizlet and memorize flashcards containing terms like What feature would be used to compare two date ranges in a report?, what does the "users" metric measure?, What is the "bounce rate" in Google Analytics? and more. A roll-up of traffic sources in the Acquisition reports that groups several marketing activities together. Do Not Sell My Personal Info. RevenueMany report tables display a row for each possible combination of primary and secondary dimension values. Custom Dimension D. Dimension. Blog. Using the measurement protocol you can. Once located, click the “Connect” button to continue. The total number of visits to your website B. e, Twitalyzer and Sweetspot). Google Analytics for Beginners Learn with flashcards, games, and more — for. 1 minute. Study with Quizlet and memorize flashcards containing terms like If default Google Analytics tracking code is installed on pages with different domains, Analytics will count these users and sessions separately (T/F), What does google analytics call a URL that passes data parameters for reporting? A tag A hit A dimension A metric, When does the. " Each property can collect data independently of each other using a unique tracking ID that appears in your tracking code. Flashcards; Test; Learn; Solutions; Q-Chat: AI Tutor; Spaced Repetition; Modern Learning Lab; Quizlet Plus;Percentage of overdue project tasks. The numbers in a data set often paired with dimensions. Step #3: Connect to Google Analytics . Users that had at least one session on your site in. 2. Study with Quizlet and memorize flashcards containing terms like Cross Domain Tracking, 3 Most Common Types of Hits, What feature enables you to collect data on Mobile Apps? and more. Log in. -event action. There are seven primary audience metrics to which you should pay attention: Sessions, Users, Pageviews, Pages/Session, Average Session Duration, Bounce Rate, and % New Sessions. For example, if you select "City" as the primary dimension and "User type" as the secondary dimension, and data exists for New York, Lima, and Berlin, the table will have six rows: New York, new users; New York, returning users; Lima, new. Transaction D. Collecting data form 2 related websites with different domains in a single Google analytics property. Using the Measurement Protocol you can: A send data to Google Analytics from any web-connected device and B send data to Google Analytics from a kiosk or a point of sale system only. Study with Quizlet and memorize flashcards containing terms like Digital analytics is: a) the analysis of quantitative data from your business b) a process of continual improvement of the online experience c) the analysis of qualitative data from your business d) the analysis of data from your business and the competition e) all of these answers are correct, "Digital analytics" is the analysis. Study with Quizlet and memorize flashcards containing terms like What is the process by which google analytics collects data, account level, property level and more. Which of the following best represents the hierarchical structure of a Google Analytics account from top to bottom? Account/Property/View. It replaces Average Time on Page as a metric in Google Analytics 4; Average Time on Page metrics recorded only time that a user spent on a page during a session, regardless of if the user engaged in any events (link clicks, scrolling, etc. What are UTM parameters? Tags added to a URL, and when clicked, the tags are sent back to Google Analytics and tracked. Exit Pages. imports data from other sources you’ve defined, like Google AdWords or. True or False?, To see data for users from the US and Canada only in the view, which. **user activity on a website **user activity on a mobile website **user activity on a mobile application **user activity on a gaming console **user activity on any digitally connected device. The Audience section contains seven essential metrics. About Quizlet; How Quizlet works; Careers; Advertise with us; Get the app; For students. By default, Google Analytics can recognize returning users over multiple sessions from different browsers and devices. The second version of Google Analytics (GA2) is Universal Analytics. For example, the dimension City can be associated with a metric like Population, which would have a sum value of all the residents of the specific city. Google Analytics provides valuable information about your website — the foundation of your brand’s online presence — that you can use to guide your campaigns and assess the effectiveness of your marketing efforts. Metrics are quantitative measurements related to one or more dimensions. The number of times unique users. Event Tracking C. 8% of all sites on the web. custom dimension c. Study with Quizlet and memorize flashcards containing terms like Auto-tagging is used to collect data from which kinds of traffic? A. The cookie expires after the browser session finishesStudy with Quizlet and memorize flashcards containing terms like What feature would be used to compare two date ranges in a report? A. Honor. Study with Quizlet and memorize flashcards containing terms like A collection of 1,000 images is considered structured data. The new website includes videos, articles, and guided flows, and provides links to the Google Analytics Discord, Blog, YouTube. Create new events based on existing event parameters d. Of these 5-10, select 1 or 2 as your primary metrics. In views that don't have data import enabled, Custom Dimensions values may be viewed for dates before the Custom Dimension was created Each dimension and metric has a scope that aligns with a level of the analytics data hierarchy -- user, session, or hit-level. Custom Filter B. Without data, it is impossible to show what effect your SEO. -Have a goal in mind. Using the Measurement Protocol you can: A send data to Google. All Pages report B. Often, larger companies will create a subgoal for each of their lines of business. Metrics are the quantitative measurements of data used in most reports, while dimensions are the labels used to. Learn vocabulary, terms, and more with flashcards, games, and other study tools. E-commerce platforms 3. 1) Business objective: A broad, top-level goal for your company. What feature is required to send data from a web-connected device (like a Point-Of-Sale system) to Google Analytics? Google. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Terms in. On-site analytics: refers to data collection on the current site. Dimensions BrowserStudy with Quizlet and memorize flashcards containing terms like What feature would be used to compare two date ranges in a report?, What does the "Users" metric measure?, What is the "Bounce Rate" in Google Analytics? and more. GAIQ study guide Learn with flashcards, games, and more — for free. Index (also known as a slot) is a number (a positive integer) used to internally identify and differentiate one custom metric from another in Google Analytics. , According to the Gartner Analytic Ascendancy Model, what category of questions does the following website. Agency Tip: Use your client onboarding questionnaire to identify which Google Ads metrics & KPIs are most important to your clients and then build your campaign dashboards and automated reports to provide that data consistently. The numbers in a data set often paired with dimensions. How does Google Analytics measure and report. Each step in the process is an event that can be analyzed as a conversion point:. -category. Activate customer-centric. 3. The percentage of sessions in which a user exits from your homepage C. 0?, What are the six most frequently used digital marketing tools? and more. How to find mobile customers. User permissions on the view D. However, it is wiser to apply new filters to test views. The component of the Google Analytics platform that manages how your data is processed. , “Spring2023_Sale”)Study with Quizlet and memorize flashcards containing terms like In Google Analytics, what is "remarketing"? a) When users visit your website for the first time and complete a conversion b) When you show users targeted ads to bring them back to your website and encourage a conversion c) When Google Analytics can't distinguish a new user. d. BUS 421 CH 12 Quiz. Study with Quizlet and memorize flashcards containing terms like What are the 3 recommended view for each property to protect your data? (3), Examples of other types of views (3), What is a destination goal? and more. The tracking code is executed every time the page loads 3. (select all answers that apply) 1. Consultant to countless small and big businesses over the. A number that can be efficiently calculated, given access to the right data. Study with Quizlet and memorize flashcards containing terms like Using tracking code, Google Analytics can report on data from which systems?, 1. What is a "metric" in Google Analytics? The numbers in a data set often paired with dimensions. Study with Quizlet and memorize flashcards containing terms like To collect data from two websites with different URLs using a single Google Analytics property, what feature must be set up? - Advanced filters - Cross-domain tracking - Event tracking - Custom Dimensions, Filters may be applied retroactively to any data that has already been processed. What data does Google Analytics prohibit collecting? An attribute of a data set that can be organized for better analysis What is a "dimension" in Google Analytics?Study with Quizlet and memorize flashcards containing terms like What would you use to compare two date ranges in a report?, What does the "Users" metric measure?, In GA, what is the "Bounce Rate"? and more. In Multi-Channel Funnel reports, how are default conversions credited? Landing Pages Report. A dimension that can help you analyze site performance. Study with Quizlet and memorize flashcards containing terms like Steps to implementing a google analytics tracking code into your website, For a dimension or metric to work on a page do you have to copy and paste the javascript code into the html or should it work automatically?, Difference between dimensions and metrics and more. Data analytics. The secondary website actions users take that lead to main actions4. Where in the HTML of your webpage should you place Analytics tracking code? Study with Quizlet and memorize flashcards containing terms like When a new view is created, what data will be included?, google analytics hierarchy (top to bottom), how to locate analytics tracking code and more. How Many Metrics are There in Google Analytics 4? Google Analytics 4 has ten different metrics that are trackable, with several secondary metrics listed. It is like a parking space reserved for your custom metric. A list of keyboard shortcuts for measurement tasks in Google Analytics. - Users who engaged in social media or email campaigns. Metrics are quantitative measurements. A metric, When. mschaffner. Study with Quizlet and memorize flashcards containing terms like At what point are Google Analytics Cookies Read/Written, Which of the following could be a reason a vistor has deleted/blocked cookies, Why does Google Analytics write cookies to the browser of a website visitor. Study with Quizlet and memorize flashcards containing terms like website data collection begins with a snipet of, The goal of the trakcing code is to, Interactions on your website can be as simple as and more. Solutions. d) The numbers in a data set often paired with dimensions. What feature is required to collect the number of comments users posted to a web page> a. Most often referencing the number of visits (sessions) to your site. What report indicates the pages of a website where users first arrived? The Measurement Protocol. Which kinds of hits does Google Analytics track?. calculated metric b. When does the Analytics tracking code send a pageview hit to Google Analytics? Every time a user loads a webpage with embedded tracking code. The component of the Google Analytics platform that manages which data is collected for your site, mobile app. The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Study with Quizlet and memorize flashcards containing terms like What feature collects company-specific data such as Member Status? A. Which kinds of hits does Google Analytics track? Pageview, Event, Transaction. SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend. Google Analytics is a simple-to-use, mostly automated solution for the gathering and analysis of web traffic data. Same scope. Study with Quizlet and memorize flashcards containing terms like What would you use to compare two date ranges in a report?, What does the "Users" metric measure?, In Google Analytics, what is the "Bounce Rate"? and more. The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics Using the Measurement Protocol you can: A. Google Analytics reads lowercase and uppercase as two different characters. What is a "metric" in Google Analytics?--A dimension that can help you analyze site performance--The dates in your date range--A segment of data separated out in a report for comparison. Metrics are quantitative measurements. Social Media Impressions. 3) Optimize allocation of marketing budget. Study with Quizlet and memorize flashcards containing terms like What data is Google Analytics Goals unable to track?, What feature collects company-specific data such as Member Status?, What feature is required to collect the number of comments users posted to a web page? and more. The metric Pages/Session is the average number of pages viewed per. 18 During data processing, Google Analytics: transforms your raw data from collection according to your configuration settings. Study with Quizlet and memorize flashcards containing terms like 1. What is a marketing metric? A measuring system that quantifies a trend, dynamic, or characteristic. In Analytics, a bounce is calculated specifically as a session that triggers only a single request to the Analytics server, such as when a user opens a single page on your site and then exits without triggering any other requests to the Analytics server during that session. conduct research regarding what has been done regarding the planning process in the past. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. Event Tracking C. What is a “metric” in Google Analytics? A segment of data separated out in a report for comparison; The dates in your date range; A dimension that can help you analyze site performance; The numbers in a data set often paired with dimensions . , According to the Gartner Analytic Ascendancy Model, what category of questions does the following website. AdWords Campaign traffic, Which report indicates the last page users viewed before leaving your website? A. Date range comparison D. In most cases, it only makes sense to combine dimensions and metrics in your reports that belong to the same scope. Live. True of False. g. This includes: planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics and dimensions. A single Product ID or SKU sent to Analytics at collection time can be joined with your imported product data to populate product dimensions and metrics in your reports. 2) Landing page improvements. Traffic, specifically number of visits, is a fundamental. True. Session Duration. For example, if you select "City" as the primary dimension and "User type" as the secondary dimension, and data exists for New York, Lima, and Berlin, the table will have six rows: New York, new users; New York, returning users; Lima, new. Flashcards. Inefficient business processes & hidden processes. Marketing analytics is the process of identifying metrics that are valid indicators of marketing's performance in pursuit of its objectives, tracking those metrics over time, and using the results to improve how marketing does it work. This goal typically focuses on increasing revenue, profit margin, or volume (for example, units sold). When a dashboard is shared with a user, that user can edit the dashboard configuration as they see it. b) The dates in your date range. By default, Google Analytics can recognize returning users over multiple sessions from different browsers and devices. compare behavior metrics for groups of users like Converters vs non Converters, Analyze your users and/or their sessions according to single or multi-session conditions, & isolate and analyze specific conversion paths. Transaction D. The secondary website actions users take that lead to main actions4. 1 / 69 Google Analytics. If you wish to see if report data is performing above or below the website average, which Google AnalyticsStudy with Quizlet and memorize flashcards containing terms like analytics, 3 types of media, systematic and more. , To see data for users from the U. Create new events based on an audience rule being. In-Page Analytics, What report would best help identify potential browser issues with website traffic? A. Which of the following is a hit type tracked by. a new resource to help you get the most out of Google Analytics 4. There are so many metrics available on Google Analytics; it's almost nearly impossible to use them all effectively. Study with Quizlet and memorize flashcards containing terms like What feature would be used to compare two date ranges in a report?, what does the "users" metric measure?, What is the "bounce rate" in Google Analytics? and more. The reason for this confusion is that both KPIs and metrics refer to quantifiable measurements, but this is where the similarities stop and important distinctions begin. True or False, What does Google Analytics call a URL that passes parameters of useful information for reporting? A data stream A hit A. Phase 2: Analyze the Metrics. . 6 (9 reviews) Which is FALSE about marketing analytics metrics? A) It is easy to track the important metrics. You can use a web traffic tool such as Google Analytics to measure how much your traffic comes from organic social media. Now, click a Goal tab to see conversion information and the Ecommerce tab to see. Analytics will set a new unique ID and browser cookie the next time a browser loads a tracked page. Go to Instagram natively and tap the Hootsuite icon in your settings. Quizlet, Inc. 4. True. For details, refer to valid dimension-metric combinations. Filter 1: include Brazil or Argentina. Study with Quizlet and memorize flashcards containing terms like Session, Pageviews, Pages/Visits and more. About Quizlet. When Google Analytics can't distinguish a new user. Off-site analytics: usually offered by third party companies (i. A segment of data separated in a report for comparison. They can provide information about the origin of website traffic, how website users navigate and interact throughout a website, what content and web pages they're most engaged with, and how they exit the site.